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02 · AutomationField guide

How Can I Speed Up My Business Workflows?

7 min read

In short

Measure where the time goes for one week, then work in order: remove steps that add nothing, simplify and standardise the rest, and only then automate. Start with built-in features of the tools you already use. Custom automation pays off on a stable, frequent task that crosses systems your tools cannot connect.

Every small business has a few workflows that eat more time than they should: quoting, scheduling, invoicing, reporting, chasing paperwork. They rarely feel broken. They just take a little longer every month as the business grows, until someone notices that a whole day a week disappears into them.

Speeding them up is a method, not a tool. This guide gives you the order to work in, the quick wins most businesses miss, a simple test for when automation is worth paying for, and where AI fits.

Find where the time actually goes

Most people guess wrong about where their time goes. Before changing anything, keep a simple log for one normal week. Every time you or your team do a repeated task, note what it was, how long it took and what tool it happened in. A shared spreadsheet or a notes app is fine.

At the end of the week, sort by total time. You are looking for three kinds of task:

  • Frequent and small. Five minutes, thirty times a week. These add up quietly.
  • Rare and large. The month-end report that takes a full afternoon.
  • Waiting. Work that sits idle while someone waits for a signature, an approval or missing information. Waiting does not show up as effort, but it is often the biggest delay a client feels.

Work in the right order

There is an old order for improving any process, and it still holds: eliminate, simplify, standardise, then automate. Skipping straight to automation is the most common mistake, because it locks a slow process in place.

Eliminate. For each task on your list, ask what would happen if you stopped doing it. Reports nobody reads, approvals that are always granted and duplicate data entry are common candidates.

Simplify. Cut steps, fields and hand-offs. A quote that passes through three people can often pass through one, with a rule for when to escalate.

Standardise. Write down the one way you do it. Templates for quotes, emails and documents. A checklist for anything with more than five steps. Standard work is what makes automation possible, because software can only follow a process that is the same each time.

Automate. Now automate what is left.

Quick wins most businesses miss

Before buying anything new, check what your current tools already do. Many small businesses pay for features they never switch on.

  • Email templates and rules. Gmail and Outlook both support saved replies and rules that sort, label or forward messages automatically.
  • Scheduling links. A booking tool such as Calendly or Microsoft Bookings ends the back-and-forth of finding a meeting time.
  • E-signature. Sending contracts for electronic signature removes print, sign, scan and email.
  • Bank feeds and rules in accounting software. QuickBooks Online and Xero can import bank transactions and suggest or apply categories based on rules you set.
  • Recurring invoices and reminders. Most accounting tools send repeating invoices and overdue reminders without anyone pressing send.
  • CRM workflows. Most CRMs can create tasks, send follow-ups and move deals between stages automatically.
  • Shared inboxes and forms. Replace "email me" with a form that captures the details you need in the format you need them.

Steps to speed up one workflow

  1. Pick one workflow from your log. Choose the one with the most total time, or the one causing the most client-facing delay.
  2. Draw it. Write each step on a line: who does it, in which tool, and how long it waits before the next step.
  3. Cross out what can go. Apply eliminate and simplify to every line.
  4. Write the standard version. One page, with templates attached.
  5. Switch on built-in features. Use what your existing tools already offer for the remaining steps.
  6. Connect what is left. Use a connector such as Zapier, Make or Power Automate for hand-offs between tools that do not talk directly.
  7. Measure again. Repeat the time log for that workflow after a month. Keep what helped and undo what did not.
  8. Move to the next workflow. One at a time. Changing everything at once makes it impossible to tell what worked.

Is automation worth paying for?

A simple payback test helps. Take the hours a task takes each week, multiply by what an hour of that person's time is worth, then by the weeks you work in a year.

As an example, a task that takes three hours a week, done by someone whose time is worth $40 an hour, costs about $6,240 a year over 52 weeks. If an automation removes most of that time for a few hundred dollars plus a modest subscription, it pays for itself within months. If the task takes ten minutes a month, it probably is not worth automating; a checklist will do.

Also count what the numbers miss: errors that cost you money or clients, and work that only one person knows how to do.

Where AI fits

AI tools are good at tasks that involve reading and writing text: summarising long email threads, drafting replies for a person to edit, pulling details out of invoices or forms, and sorting incoming requests by type. They are less reliable for tasks that need exact numbers or a final decision.

Two rules keep AI workflows safe. Keep a person reviewing anything that goes to a client or changes money. And check how a tool handles your data before you paste in client or employee information; Canadian privacy law (PIPEDA, and Alberta's PIPA for many Alberta organisations) still applies when a vendor processes it for you. This is not legal advice.

When custom software is the answer

Off-the-shelf tools and connectors handle most workflow improvements. Custom work makes sense when the workflow is stable and frequent, crosses systems with no usable connector, needs rules your tools cannot express, or has outgrown a spreadsheet that several people now edit at once. If your workflow centres on bringing in new clients, read how to automate client onboarding. If you mainly need to see the numbers, read does a small business need a custom dashboard.

What it costs with us

Do the free steps first: eliminate, simplify, standardise and switch on what you already pay for. When something is still slow, Brodeur Software Development works to fixed prices, never hourly. All prices are CAD, taxes extra.

  • Automation: from $80 to take a repeated task off your plate, simple to complex, inside one platform or across your tools, tested with your real data.
  • App or client portal: from $800, for a workflow that has outgrown a shared spreadsheet and needs an app of its own.
  • Discovery: $500, credited to the build, when several workflows are tangled together and you want a written scope and a fixed quote before committing.

If you want to watch the workflow's numbers, configuring a dashboard on the systems you already have starts from $400. Larger builds run $4,500 to $15,000 after discovery, in one-week sprints with a demo each week, and agencies can white-label at $650 a day (five-day minimum).

After handover, hosting and care go to Run It at getmore.digital, and user support goes to Fix It at gotthis.support. AI strategy and audits are scoped with BetterWay Technology at betterway.technology; we build the workflows they plan.

Your next step

Keep the time log for one week. When you know which workflow costs you the most, bring it to Work with Us and we will tell you whether it needs software or just a better checklist.

Common questions

What is the fastest way to speed up a workflow?

Remove a step. Before automating anything, ask whether each step needs to happen at all. Dropping an approval nobody reads or a report nobody opens saves more time than automating it, and costs nothing.

How do I know if a task is worth automating?

Multiply the hours it takes each week by what an hour of that person's time is worth, then by the number of weeks you work in a year. Compare that yearly figure, plus the cost of errors, with the one-time cost of the automation and any subscription it needs.

Can AI speed up small-business workflows?

Yes, for tasks involving reading and writing text, such as summarising emails, drafting replies, extracting details from documents or sorting requests. Keep a person reviewing the output, especially anything that goes to a client, and never paste confidential data into a tool whose data handling you have not checked.

When should I stop using spreadsheets for a workflow?

When several people edit the same sheet and overwrite each other, when you retype the same data into it from other tools, when mistakes in it have cost you money, or when you need history and permissions a spreadsheet cannot give you.

Next on the route

Plot your route

Bring what you read here to a discovery call. You leave with a written scope and a fixed quote.

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